TransparencyArticle 50(4)
Deep Fake Disclosure
The mandatory obligation under Article 50(4) for deployers who use AI systems to generate or manipulate images, audio, or video constituting a deep fake to disclose that the content has been artificially generated or manipulated — unless the content is clearly labelled as AI-generated or for authorised law enforcement purposes.
Related terms
- AI-Generated ContentText, images, audio, or video produced by an AI system. Under Article 50, providers of AI systems that generate synthetic audio, image, video, or text…
- Emotion Recognition DisclosureThe obligation under Article 50(3) for deployers of emotion recognition systems to inform the natural persons exposed to the system of its operation, with…
- Biometric Categorisation DisclosureThe obligation under Article 50(3) for deployers of biometric categorisation systems to inform the natural persons exposed to the system of its operation,…
- AI LiteracySkills, knowledge, and understanding that allow providers, deployers, and affected persons to make an informed deployment and use of AI systems and to…
- Detection ToolA regulatory detection instrument that identifies indicators of EU AI Act obligations, risk classifications, and documentation gaps — as distinct from a…
- AI SystemA machine-based system designed to operate with varying levels of autonomy and that may exhibit adaptiveness after deployment, and that, for explicit or…
Related compliance controls
- TR-007AI System Identification at DeploymentProviders must ensure AI systems intended to interact directly with natural persons are designed and developed so those persons are informed that they are interacting with an AI system, unless this is obvious from the context or a paragraph-specific exception applies.
- TR-008AI-Generated Content LabellingArticle 50(2) requires providers of AI systems generating synthetic audio, image, video, or text content to mark outputs in machine-readable format and make them detectable as artificially generated or manipulated.
- TR-009Emotion Recognition DisclosureOperators deploying emotion recognition systems must inform natural persons exposed to such systems that they are subject to an emotion recognition system, with appropriate notice provided in advance.
- TR-010Deep Fake and Synthetic Media DisclosureDeployers of AI systems that generate or manipulate image, audio, or video content constituting a deepfake must disclose that the content has been artificially created or manipulated, with the disclosure adapted to the media context.
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